Rod Large, 2011  ISBN:  978-0-9864598-4-9 

When things go wrong...

What makes some people successful and others seem to continually struggle to survive is not about circumstance, birth or even education. It’s more about what successful people do; the habits they create for themselves and their personal understanding of how they function at various levels of engagement with others, which really contributes to individual success or failure.

Knowing your strengths of social style, and how that may affect your ability to create, bounce back, and learn to work to those strengths is just part of what this book discusses. Rod Large uncovers the eight common failures and how these can be avoided or worked around in order to ensure your greater potential for success.
These include:
• Complacency and self doubt
• Lack of personal accountability
• Resistance to change
• Loss of purpose
• Control of stress

The Other F Word offers easy-to-learn techniques and ideas for overcoming common traps for business operators, sales people and managers, based on Rod’s nearly 30 years working and training business managers in Australia and New Zealand as head of Fortune International (NZ) Ltd.

This is a brilliant book that should be read over and over again - Rob Flannagan, Group Managing Direct, Tower NZ.

Rod Makes the process of becoming successful simple - this book is an absolute must-read.  Mike Green, Harcourts International