By Paul Watkins

Why do some financial advisers make more money than others in the same market with the same products? This book offers the answers based on observed activities among the best in NZ. You will learn how to develop a referral strategy, how to get close to referring professionals, what works and what doesn't in the areas of prospecting, advertising, brand and growing the value of each sale.

When you look closely at how some financial advisors do achieve outstanding levels of success, the answer is not a matter of a great silver bullet of an idea, but rather it's the way they go about developing and implementing each key aspect of thier business management.